Category: Blog
Putting ink onto paper…
Traditional writing instruments are the most popular promotional products purchased, so we felt it was only right to dedicate a blog to the good, old fashioned pen! Writing with a pen may be perceived old-hat in this digital world; however, pens do still serve an important role in our lives. We bet that you all […]
Game, Set and Match!
With Wimbledon being the sporting event of the moment (except the Euros of course, although England’s performance would be best forgotten!), we’ve based this month’s blog on how your organisation can win ‘Game, Set and Match’ through the use of promotional merchandise… We’re all looking for opportunities to keep in front of our customers, but […]
File formats, brand colours & printing – what you need to know!
Once you’ve chosen which promotional products are right for you, it’s time to think about the branding. This is usually quite straightforward; however, there are some technical considerations which must be taken into account… Print file formats If we had a pound for every time a customer says, “can’t you just get the logo from […]
Calls to action – the lowdown!
What is a call to action? A call to action (or CTA) is the element of a marketing message which aims to persuade a person to perform an act and/or respond in the way you want them to. In other words, a CTA tells people what you want them to do, for example Call, Subscribe […]